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Top Agency & Brand Christmas Cards 2010

Daniel Neville

Each year all over the world every agency gets the same brief. Its the same brief as the year before and the year before that. Yes thats right, pulling off a awe inspiring christmas card has to be the toughest brief out there. Agencies and brands do their upmost to take their festive season wishes to the next level and since the rise of digital media the competition just seems to get tougher. So here is a selection of some of the best christmas cards from agencies and brands produced in 2010. Enjoy. 

 

Wunderman UK - The Longest Cracker

Apparently this is a world first in "Fist recognition software" but more than that the idea behind it makes me smile. The fact that two people in completely different geographical locations can engage in something that is so heavily associated with the physical is just brilliant. If you want to pull a cracker yourself you can still do so here. 

 

La Senza - The Cup Size Choir 

La Senza is one of those brands that just seem to be able to pull things off smoothly and with more than 2 million views already this years card did not disappoint. Oh and it also proved that anything with boobs is obviously awesome. There is an interactive version of the Cup Size Choir too which you can play with here

 

Nation - Google Black Christmas

 

Google Black Christmas

 

Ok this is one of the most innovative and off field Christmas cards of this year. Basically the idea for the card came from the way in which Google instant search was blacklisting certain words and phrases, in other words if you tried to type a blacklisted word in it would produce no results. Working off the back of this Nation decided to use these blacklisted words and phrases to make a christmas card. Awesome. Be warned there are some rude words involved but its still a hell of a lot of fun to play with. Check it out here

 

Framestore - Photo Maker

 

Photo Maker

 

This is a very simple and basic idea but evidently it was well received. Basically the Photo Maker allows you to superimpose a photo of yourself into various popular christmas images - for example the lovely image of myself as the Grinch above. Good move on their part to port this too a Facebook app too. You can play with it here.

 

Euro RSCG - Euro Birds 

 

Euro Birds

 

My personal favourite of the lot. This christmas card is nothing more than an Angry Birds clone where you get to fire Euro RSCG employees at the evil elves who have stolen all the booze - which somehow makes it so much more cool. Silly but still fun and something im sure Euro RSCG clients as well as everyone else had a tone of fun with. Play the game yourself here.

 

Excentric -The Digital Story Of the Nativity

With more than 9 million views this has to be the winning christmas card of 2010 - concept taken from the insanely popular mashups like "A Mans Life Through Facebook" this is incredibly well researched and produced. My favourite bit - "Avoid the Romans" Congratulations to Excentric for pull this one off! 

 

 

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