As a Social Media Strategist and Keynote Speaker, I do talks and workshops on Social Media and branding and marketing for Clients. Along the way I have come upon some wonderful tools that you can use with Twitter that I wanted to share with you.
They have helped me find out what is working and what is not working in my marketing. They’ve also helped to keep me updated on my mobile and ensure I can reply to Tweeps in record time!
Furthermore they are useful when it comes to marketing and big events such as the
Durban Chamber of Commerce Events which I do from time to time. All of these tools will help you with branding and creating awareness of whatever it is you are trying to promote.
This tool helps me find out what is working and what is not. You can see which tweets are working well and they also provide a valuable chat service with Stanzr via Twitter Chat on a Tuesday night around 22:00 GMT where you can get valuable insight into Social Media.
This tool analyzes your tweets and gives you valuable info on when best to tweet, whom your best tweeps (friends) are and who to thank from time to time. It also shows you, which are your best tweets.
This is aa valuable tool for those of you who are mobile and on the go all the time. It certainly helps you get your message out when your Internet is down or you have to reply to tweets on the go. It has some valuable options which help with research as well like who is around you and what they are tweeting about.
This app is available for your Blackberry, iPhone and Android devices. It enables you to keep up to date with Twitter on the go. You can see what is happening on your mobile phone and tweet seamlessly. Also has wonderful integration with Facebook and you can send your Tweets as Facebook updates. It can also show you what is going on around you area in Twitter land and you can also add a Twitter inner circle to see what your favourite Tweeps are saying.
Timely is a tool which can help if you tend to tweet too much and it can stretch your tweets over a day instead of sending your tweets out all at once, since sometimes, people don’t like that. It's a valuable update tool, which lets you schedule your tweets throughout the day instead of spamming everyone by sending 10 tweets all at once. It also provides valuable insights into how many people have read it or retweeted it.
Storify is for people who are in event management or brand management. I have used it for big campaigns or conferences and it has helped immensely to get the word out about your event or big conference. A tool which takes all your social media stories, updates etc and puts them into a magazine style format which shows you what is being said all around you about a certain brand or maybe a conference you attended. Valuable tool for marketing and advertising and branding
Twournal is a new site which lets you save all your tweets into a pdf or a printable book and you can even sell it if you want. A nice backup tool for you of all your tweets. Good for reference. This site takes all our tweets and puts them into a nice pdf file book for you or journal and sends them to you. A great way to back up all your tweets.
Justunfollow is useful if you start building up a huge list of Tweeps following you from time to time you will get spam and Twitter will cap you so you can’t follow too many people you then have to unfollow people. Well who do you unfollow? Well this tool shows you the people who don’t follow you. It also shows you inactive Tweeps, people who don’t even Tweet. Justunfollow, simple as that!
Similar to Tweetdeck and Hootsuite but certainly has its good points like
ways to advertise your website within your tweet and use of
bit.ly for stats must say I am impressed by it when I tweet with it, helps a great deal with ROI (Return On Investment.)
A great tool which lets you market either yourself or your brand and shows you when to tweet and who to thank.
You will be amazed at how your email signature can get you work. It has worked for me and this add on is perfect for your email. Wisestamp has helped me focus on what my business is and integrate my tweets into my email signature which has resulted in more followers. Brilliant tool, so many add-ons within this tool as well.
Below are two tools which will appeal to web designers and bloggers.
A great button to add to your website whereby people can follow you on Twitter from within your website. Great way to get more followers. Some people might not want to follow you but they might want to tell their friends about you and that is the beauty of the Tweet button and if you don’t have this button they just move on. It’s a valuable marketing tool.
Another button from this site to use is the Tweet button which lets people who view your websites share your website on Twitter another great way to create awareness of you and all the wonderful things you do. These buttons help me with branding for clients or if you find yourself at a conference
I hope you enjoyed that article.
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